Built Around Opportunity
LTZ Group was founded in 2017 on a simple belief: talent exists everywhere, but opportunity does not. Too often, individuals are judged by their circumstances, qualifications, age, background or previous experiences rather than by their potential. LTZ Group was created to challenge that thinking by building organisations that create genuine opportunities for people to learn, develop, progress and succeed. Today, LTZ Group is a multi-brand organisation operating across barbering, education, training, apprenticeships, workforce development and creative enterprise. Through its brands, the group supports individuals at every stage of their journey, from those taking their first steps into employment to experienced professionals seeking to develop new skills, leadership capabilities and business opportunities. Our purpose remains unchanged: to develop people, build brands and create legacies.
More Than a Service Business
Many organisations focus on delivering services. We focus on developing people through the services we provide. Every part of LTZ Group is designed to create opportunities for growth, learning and progression. Whether someone visits one of our barbershops, joins an apprenticeship, undertakes a professional qualification, enrols on a private training programme or becomes part of one of our teams, they enter an environment built around continual improvement. We believe successful organisations create value beyond transactions. They help people become more capable, more confident and better prepared for the future.
Our Brands
LTZ Barbers
LTZ Barbers is the group’s flagship barbering brand, delivering professional barbering and grooming services while creating career opportunities for apprentices, barbers and future leaders.
LTZ Training Academy
LTZ Training Academy delivers apprenticeships, government-funded qualifications, private barber training and specialist professional development programmes. The academy supports learners from beginner level through to advanced qualifications and leadership development.
F.AF Creative Space
F.AF Creative Space provides an accessible and creative environment designed to support emerging talent, independent professionals and entrepreneurial development within the barbering, beauty, tattoo and creative sectors. Together, these brands create a connected ecosystem that supports learning, employment, progression and enterprise.
Recognition & Milestones
Since its establishment in 2017, LTZ Group and its brands have been recognised for their commitment to education, apprenticeships, customer service and community impact.
Key Achievements
2017
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Less Than Zero Barbers established.
2017
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Best New Business Award.
2018
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Best Community Contributor Award.
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Excellence in Customer Service Award.
2021
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SME Top Apprentice Employer.
2022
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SME Top Apprentice Employer.
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Ranked within the UK’s Top 50 SME Apprenticeship Employers.
2023
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SME Top Apprentice Employer.
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Ranked within the UK’s Top 50 SME Apprenticeship Employers.
2024
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SME Top Apprentice Employer.
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Ranked within the UK’s Top 50 SME Apprenticeship Employers.
2025
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SME Top Apprentice Employer.
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Ranked within the UK’s Top 50 SME Apprenticeship Employers.
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SME Business Award Winner.
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Apprentice of the Year Award.
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Business Person of the Year Award.
2026
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Martin Wallis-Keyworth recognised as Most Inspirational Leader.
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International expansion activity commenced in Spain (Mallorca) and Albania (Tirana).
These awards reflect LTZ Group’s long-term commitment to developing people, creating opportunities and supporting progression through education, apprenticeships, leadership development and employment.
Learning Never Stops
We believe education is not an event. It is a lifelong process. Qualifications matter, but learning extends far beyond formal certification. Industries evolve. Technology advances. Customer expectations change. The most successful individuals remain curious, adaptable and committed to continuous development throughout their careers. This philosophy shapes every aspect of LTZ Group. We encourage our teams, learners and partners to embrace lifelong learning, professional development and personal growth.
Developing Future Leaders
At LTZ Group, we do not simply recruit leaders. We aim to develop them.
We believe leadership is created through experience, responsibility, mentoring, education and opportunity. For this reason, we actively support progression from apprentice to qualified professional, from team member to manager and, where appropriate, into shareholder, director and executive leadership positions. Many of the individuals leading the organisation today have developed through the business itself. This creates authentic leadership built upon practical experience, shared values and a genuine understanding of the journeys undertaken by those they support.
Commercial Experience Creates Capability
Knowledge is important. Experience is essential. By combining education with real commercial environments, individuals gain more than technical skills. They develop professionalism, communication, teamwork, accountability, leadership capability and commercial awareness.
This approach helps people build sustainable careers rather than simply achieve short-term outcomes. Our aim is not only to help individuals secure employment but to help them develop the skills, confidence and mindset required to succeed throughout their lives.
Building an International Future
LTZ Group was created with a long-term vision that extends beyond geographical boundaries.
Following its growth within the United Kingdom, the organisation has expanded internationally through incorporated entities in Spain and Albania. These developments represent the first phase of a broader strategy to create opportunities across multiple countries while maintaining the values and principles that have guided the organisation since its foundation.
Our ambition is not simply to open more locations. It is to create sustainable organisations that combine commercial success, education, leadership development and community impact.
Through barbering, training, workforce development and enterprise, we aim to create opportunities that enable individuals and communities to thrive.
Looking Beyond Today
Everything we build is designed with the future in mind. We continue investing in people, leadership, education, innovation and international growth. While our brands, services and locations will continue to evolve, our purpose remains constant.
We exist to create opportunities. We exist to develop people. We exist to build organisations that make a lasting difference.
Our Values
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Put people first.
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Never stop improving.
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Learn through doing.
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Create opportunities for others.
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Build with integrity.
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Develop future leaders.
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Think beyond the next transaction.
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Leave every person more capable than when they arrived.
Looking Forward
LTZ Group continues to evolve as a modern organisation operating across barbering, education, workforce development and international enterprise.
We aspire to be recognised not simply for the services we provide but for the people we develop, the careers we help shape, the leaders we create and the opportunities we generate.
Our legacy will not be measured by the number of locations we open or the qualifications we deliver. it will be measured by the lives we help transform and the opportunities we create for future generations.
